Eva Kubacka / Fashion Communication with Business Studies BA(Hons)

Project Instagram Link
Full Publication PDF

‘Why Do We Work’ project operates as a creative and informative platform. It is dedicated for girls and young women interested in planning their professional lives, and consists of digital comic-book and social media account. Not only my artwork takes a critical view of social, economic and cultural issues, but also acts as a campaign encouraging girls and young women to explore different career pathways. Often referencing government statistics and feminist studies, my work explores the varying relationships between female population and work. The characters and stories in the comic-book link to conducted research using QR codes – reader follows the narrative alongside participating in online community built on Instagram. In my work I rely on our drive to create better environment for future generations.

Digital drawing of women

cartoon of different women

cartoon of woman texting on mobile phone

cartoon of business men and women in meeting

 

cartoon of woman, man and child